Why We Spend More Time Online


The Internet has become a normal part of our lives. We use the Internet more and more for all kinds of purposes, and we spend more and more time doing so. Of course, we do not use it only for work, but mainly for entertainment. And that takes up most of our day. So it certainly doesn\’t hurt to know what is so appealing to us and why we are so attached to it.

The first thing to understand here is what we use soccer for most. Many of us browse social networks and watch various videos. According to the survey, this is what we spend most of our time doing on the Internet. Next is browsing stores. Here we often find things that are not available in physical stores.

na internetu trávíme velmi mnoho času

But there is a good reason we enjoy these activities. And it is also true that a significant number of the companies that operate these websites clearly take advantage of them. The reason, of course, is to increase traffic and activity and thereby increase profits. But how does it work?

The culprit is dopamine, one of the “happy hormones”. Dopamine is released when we read something interesting, for example, but especially when we write a comment to someone, for example, clearly stating our opinion or showing that their opinion is wrong. Similarly, when one watches a video in which someone confirms one\’s opinion on an issue.

sociální sítě propojují lidi

The trouble is that a certain addiction develops to dopamine. Simply put, after a while it is no longer enough to feel satisfied. So we need more dopamine, and thus begin to spend more time on the Internet, the easiest way to get our “fix.”

Indeed, it is definitely not a good thing and something to watch out for. Yes, social networks greatly facilitate communication and help people connect, but they also have a downside that we should be aware of. And becoming addicted is definitely one of them.