Audi is a German automobile company specializing in the production of luxury car models. The company is headquartered in Ingolstadt, Bavaria. It is part of the Volkswagen Group and is one of the oldest car manufacturers in Germany and Europe.The company was founded in Cologne in 1899 by August Horch, who produced the first Horch car in 1901 with a 5 hp two-cylinder engine. The car proved so popular that mass production began in 1904.
August Horch worked for the company until 1909, when he left after a conflict with the board of directors over financial difficulties In 1913, the first car under the new brand was shipped off the production line under the name Wanderer In 1921, Audi would install the steering wheel on the left side, In 1921, Audi embarked on a complete innovation: the steering wheel was mounted on the left side (until then, all cars were steered on the right). During World War II, many Audi factories were destroyed and production of these cars was halted.
Audi does not only specialize in the production of cars; it also owns the Italian sports car manufacturer Lamborghini. In addition to cars, the company also focuses on the production of motorcycles, especially under the Ducati brand.
Audi cars are the most popular of the luxury brands, with just under 2 million cars produced annually. Most cars are sold in China, Germany, and the United States. The automaker\’s motto isVorsprung durch Technik (Forward by Technology). It was Audi that first adopted quattro four-wheel drive, it is still trying to reduce the weight of car design, and it was Audi that first developed the TDI and TFSI engines.